Simplicity Funerals

Agency

Media

Banjo

Branding, TVC

Simplicity Funerals are a low budget funeral company. But low budget doesn't mean it can't look great. We created a brand book to communicate the brand to internal stakeholders, and a TV commercial that took a tongue-in-cheek approach to talk about an otherwise difficult subject - death.

We used its day-time media plan to our advantage, comparing the well known phase 'less than a cup of coffee a day' to our offering.